PPG announced the launch of PPG InsightsNav, an analytics platform designed to help shipowners and operators analyze and optimize seastock coatings purchasing data for improved operational and strategic planning.

Marine operators often rely on fragmented or limited historical data, making long-term planning and cost control difficult. The PPG InsightsNav tool addresses this gap by presenting seastock coatings information in a standardized, user-friendly format that can be updated as new data becomes available. It also highlights opportunities to optimize purchasing, such as more informed port selection and strategic order consolidation, which helps save significant costs.

“Think of the PPGInsightsNav platform like a budgeting app for marine operators,” said Steven Wolfendale, PPG global product owner, digital and AI, Protective and Marine Coatings. “It allows ship owners and operators to analyze their own data independently and forecast their future needs. Providing clear insight into costs helps them make more informed spending decisions, which help save money on their seastock coatings.”

Marine teams from procurement to technical management can use the platform. Key benefits include:

• Enhanced spend transparency, with a comprehensive view of seastock expenditures across a fleet for better financial oversight.
• Improved forecasting and budgeting, using predictive insights built on historical trends.
• Identification of cost savings by finding inefficiencies and helping optimize procurement and maintenance strategies.
• Real-time, interactive dashboards that update as data evolves.
• Global accessibility via a secure platform available to PPG marine customers worldwide.

“The PPG InsightsNav platform gives customers clear access to their own data,” said Ewout Bosman, PPG seastock segment director, Protective and Marine Coatings. “By combining spend visibility with actionable insights, we’re helping shipowners and operators make more informed decisions that support both operational efficiency and long-term cost management.”