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Company expands technical capabilities and market reach.
December 31, 2025
By: KERRY PIANOFORTE
Editor, Coatings World
Sheboygan Paint Company announced that Holly Bellmund has been appointed chief executive officer effective January 1, 2026. She succeeds Paul Krueger, who will retire at the end of 2025 after three years leading the family-owned industrial coatings manufacturer.
Krueger’s tenure included several initiatives aimed at strengthening the company’s manufacturing and technical foundation. These included process upgrades to improve batch consistency, enhancements to small-lot and rapid-turn capabilities, and the strategic acquisition of Bradley Coatings. The Bradley acquisition broadened Sheboygan Paint Company’s portfolio in transportation and fleet equipment markets and added established customer relationships in segments that prioritize durability, corrosion protection, and streamlined application processes. The company expressed appreciation for Krueger’s steady leadership during this period.
Bellmund brings more than a decade of executive experience in specialty chemical and manufacturing environments. She previously served as President of GLC Minerals, where she led strategy, operations, product development, and market expansion. Her background spans engineering, sales, and commercial strategy, giving her direct experience in linking formulation development with field performance and customer requirements. She has worked extensively with industrial, agriculture, and equipment OEMs — core segments for Sheboygan Paint Company.
“Sheboygan Paint Company has made significant investments to support more responsive manufacturing and to strengthen our technical capabilities,” said Jay Brownrigg, Chairman of the Board. “The Bradley Coatings acquisition, along with upgrades in batching, dispersion, and quality systems, reflects our focus on customers who need reliable supply, consistent performance, and support on application and substrate challenges. Holly’s experience leading product-driven manufacturing organizations makes her well suited to guide the next stage of growth.”
Bellmund noted that she sees strong opportunity in markets undergoing shifts in equipment design, durability requirements, and throughput demands. “Customers today are balancing cost, performance, and production-line efficiency. Sheboygan Paint Company has a strong technical team and a manufacturing footprint that can support custom formulations, short lead times, and specialized performance requirements,” she said. “I look forward to working with the team to continue strengthening our capabilities in corrosion protection, coatings for heavy-use equipment, and solutions tailored to the needs of transportation, agriculture, and industrial OEMs.”
The company’s Board emphasized that the transition aligns with its ongoing commitment to strategic investment, manufacturing reliability, and long-term customer relationships. Sheboygan Paint Company continues to focus on high-performance solvent- and water-based systems for metal, wood, and plastic substrates, supported by in-house formulation expertise and a history of serving North American manufacturers for more than a century.
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